April 9, 2005

terra closure

Some of you might remember our Terra Chips poll. The Terra Chips bag claimed that the Ruby Taro chip was "perhaps the most dramatic" Terra Chip of all, so we did a little poll here to find out. While we were at it, we also figured out which was the least dramatic chip. (Ruby Taro was the most dramatic, Yucca was the least.)

I forwarded all of our hard work to the Terra Chip people, and weeks and weeks went by with no response, until the other day when I received the following lackluster email. They don't seem to recognize the importance of our findings...

Dear Steve from The Sneeze,

Thank you for taking the time to contact us regarding our Terra Chips. We apologize for the delay in our reply and appreciate your patience. We strive to maintain the highest quality products and we appreciate your patronage.

Thank you for your input. We will share it with the appropriate departments.

As one of our valued customers, your satisfaction is very important to us and we will share your comments with our Leadership Team. If we can be of further assistance, please feel free to contact us at 1-800-434-4246, Monday through Friday from 7AM - 5PM Mountain Time.

Sincerely,
Consumer Relations

As far as unenthusiastic responses go, this one is perhaps the most dramatic example of all.

Oh well.



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Posted by Steven | Archive